China Is the Most Important Market for Audi, Says CFO

Apr.16 — Alexander Seitz, chief financial officer at Audi, discusses the importance of the Chinese market to Audi, the slowdown in the economy, sales in China for 2019, his investment plans for the market, the electrification of the brand, the EV market in China, his cost-cutting plans and the impact of a U.S.-China trade deal on his business. He speaks exclusively on “Bloomberg Markets: Asia” from the sidelines of Auto Shanghai 2019.